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How To Succeed In Marketing Without Really Trying

January 20, 2008 on 4:10 pm | In social network marketing etiquette | No Comments

I know you are probably saying that you’ve heard it all before. Find a good program, promote, promote, promote, promote!

Well,you’re right, but let’s look at the aspect of promoting. Its a
pivotal word as well as action that will determine whether you
win or lose.

I like to use the old advertising adage, say it
again and then say it again. See, if you look at any group of ads, they all basically say the same things. “Join My Program
and Get Rich Quick.”

Not likely, at least quick anyway. If it
were that easy, everybody would be doing it. But, lets get to
the nuts and bolts of things. When you begin to market your
programs, have you actually sat down and developed a plan? All
successful businesses do. Have you determined or set any goals?
All successful business people do.

The reason why you see the same ads running consistently is because someone is responding to them. People are biting, and thats what you want, you want
your worm to hook the fish. So, how do you do that?

By developing a plan and implementing it.

If your desire is to run a successful home based business, then make your FINANCIAL
goal to be two times the amount you currently make working a
real job. I say “real job” kind of tongue-in-cheek, because
this will become your real job when you become successful.

Say you want to set a goal of making $10,000 a month. That is good.
Now write that $10,000 down on a piece of paper on the very 1st
line on that paper. Then directly under it, decide how you are
going to accomplish it. Do you have a program that you may have
joined as an affiliate? Or do you market a specialty that many
people don’t do as well as you?

Whatever commodity you have to put on the open market, write it down. This will become the means in which you accomplish your end. Let’s say for all
intensive purposes you are an affiliate to a wildly successful
downline building program. You have decided to upgrade from a
free member into a paying member. As we all know, you don’t
really taste the fruit until you plant some seeds. Now that you
are a paid affiliate, how do you convince, sell your product?

You don’t want that money to go down the tubes. You could go
into your members area, and look for ready made advertising.
Some of the more resourceful programs offer this asset.

However, if none is available, then your marketing effort poses
another challenge to you. You must create killer ad copy,
attention getting headlines, plus figure out a method to market
this thing. Already, you are thinking you may have
overestimated the the difficulty of this task.

It’s not difficult at all. The method I use to promote my businesses is
simple, social media marketing exclusively.

You see you must approach this thing with a certain ferocity. If not, it will consume you, and leave you lying on the side like roadkill. These are some of the
tools to use in marketing your business. In my next article, I
will go into detail on Traffic Exchanges. Are they worth the
time? Do they really get the job done? How much time should
you surf for credits?

In today’s online marketing world, traffic exchanges appear to be good for one thing, increasing your bandwidth and your hit meter. So far, no one has signed up for a feed subscription in the 7 days I’ve been running Quiet Hits. That’s okay, it was just an experiment to report on to find out what works and what doesn’t work.

It’s what you do in marketing, you try something until you find that thing that works, then you stick with it.

Use social media as another way to create interest and potential signups. Network marketing is the new list building technique. Back in the day (a couple of years ago), the gurus were saying, “the money is in the list.” Today the money is sort of in the list, but it is with your friends. The more people know about you, the better off you’ll be.

Join blog catalog, fuel my blog or my blog log in order to meet like-minded people like yourself. There you can share ideas and strategies, finding out what works along the way. It’s a great, free way to increase readership and credibility. Because today it’s about reputation, and nothing else.

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Click here for your free download of this phenomenal e-book.

Social Network Marketing Etiquette

January 1, 2008 on 8:56 pm | In social network marketing, social network marketing etiquette, stumbleupon | | No Comments

When you’ve got a friend, that friend will sing your praises for all to know if necessary. That is one of the values of friendship. And the more friends you have just means they value your company and you theirs.

In social network marketing groups no one blog can stand alone. If you are without friends in a group such as StumbleUpon or even Facebook, you probably aren’t marketing your blog very well and the traffic you get or aren’t getting is a direct relation to that.

I believe networking with only those blogs in which we share like blog-o-torial (new word I just created) behaviors. This strategy, will result in higher traffic numbers for myself as well as those bloggers who trade links with me. As a cohesive unit we will stand a better chance of benefiting from a pool of shared, like-minded readers as opposed to small crumbs or chunks here and there.

For those marketers who were deeply into list building, StumbleUpon is a variation of that, but without the spam. However, etiquette plays a big part in the level of success you achieve when maximizing the friendships you foster there. Here are some rules to follow when you are Stumbling.

1. Review a stumbler’s post. It doesn’t hurt to look at and read what the community is doing. This helps when you request friendship.

2. Use the Connect With Friends option. This always helps when you invite friends to stumble with you.

3. Utilize the Browse People button to discover other like minded bloggers and stumblers. It’s like introducing yourself to strangers at a party.

4. Share popular, blog relevant videos you find. Click the link for this stumblers’ video submission. It is a video of a robot drawing a human face. Kind of weird and offbeat, the kind of information you’re going to find on this blog. Click For the Video.
Reviewing other stumblers is a show of professional courtesy. Be careful in requesting reciprocal reviews, some stumblers frown upon this (oh by the way I forgot to mention, this particular video is a recently popular one.)

5. Be patient. Building relationships with people takes time. Be willing to invest the most precious thing you have, time.

6. Dedicate a specific amount of time to cultivating those friendships. I’m learning to spend less time on multiple submissions, and more on a few key submissions per week, and then spend the rest of my time exchanging blog posts with my friends. I’m going to treat friend time like a few friends chillin’ and having a cup of coffee at Starbucks.

I figure the less I focus on magnitude and more on qualitude (another word I created), then the target audience will follow.

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